You're Working Hard to Build This Practice. Stop Guessing and Start Getting It Right.
TDZW — The Dr. Z Way gives you 35+ proprietary tools built on 30 years of real practice-building wisdom. Available 24 hours a day. Customized to you. No AI hallucinations. No trial and error. Just the guidance you need, exactly when you need it.
$998 - less than the cost of a half hour one on one appointment with Dr. Z.
Already in the Dr. Z Mentorship? This tool is free for you.
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If Any of This Feels Familiar…
You've tried asking AI for help and gotten back something that sounded good — until you realized it was generic, wrong, or just not built for someone like you.
You know you need to work on your business but between patients, admin, and everything else, there are never enough hours.
You've sat down to write an email, an ad, or a webinar and stared at a blank screen for so long you just gave up.
You've gone into a coaching session overwhelmed, not sure what to even ask, and walked out feeling like you wasted the time.
You know you need office policies, a legal structure, a signature system — but you don't know where to start and you're afraid of getting it wrong.
You're handling complex clinical cases and sometimes, privately, you wonder if you're missing something — but you're not about to admit that out loud.
You've bought courses, tried tools, watched trainings — and still feel like you're figuring it out alone at 11pm while everyone else seems to have it together.
If you nodded at any of that — keep reading. Because what I built is going to feel like a relief.
I Was Tired of Only Helping the People Who Could Afford It
I'm Dr. Z. For thirty years I've been helping practitioners build practices that actually work — clinically, financially, and personally.
And for most of those thirty years, the only way to get my full attention was to be in one of my high-end programs. One-on-one coaching. Group masterminds. Intensives. The practitioners who got in got results. The ones who couldn't afford it or couldn't make the schedule work — they stayed stuck.
That bothered me more than I let on.
Every week I was teaching the same things. Walking practitioners through the same process. Answering the same questions. And I kept thinking — there has to be a way to bottle this. Not just the information. The process. The sequencing. The exact order of questions I ask that guides someone from confusion to clarity.
The problem was the technology didn't exist to do it right.
AI can give you information. But AI hallucinates. AI gives generic output that sounds right until it isn't. AI can't walk you through a process the way I walk someone through it — controlling what you're asked, in what order, building on your specific answers to get to your specific result.
So we built it ourselves.
50 staff members. 5 software developers. 30 years of proprietary coaching, process, and what I call character codes — the system behind the branding, marketing, and positioning that makes practices actually grow — all baked into a tool that works the same way I work, available the moment you need it.
The webinar tool alone is producing 30 to 50 percent consult booking rates for practitioners using it. The legal tool is giving practitioners complete clarity on what they can do, who they can see, and what they need to protect themselves — in their state, with their license, in their specific practice model. The clinical tools are eliminating imposter syndrome and giving practitioners the confidence to handle complex cases they used to second-guess themselves on.
And practitioners who have been in this industry for years — people who thought they knew what they were doing — are telling me TDZW completely transformed their practice and their understanding of what it means to run a business.
People pay $5,000 an hour to work with me. I built this because not everyone can — and that was never okay with me.
Already in the mentorship? This tool is yours for free. Curious about The Mentorship? Click here to talk to our team.
Here's the Truth No One Told You About Building a Practice
Most practitioners think the answer is more information — another course, another certification, another Google search, another AI prompt. It isn't. The practitioners who build successful practices aren't the ones who know the most. They're the ones who have the right guidance at the right moment, moving through the right process in the right order. That's not something regular AI can give you. That's not something a static course can give you. That's thirty years of hard-won wisdom that knows what to ask you, when to ask it, and what to do with your answer. That's what TDZW is.
That's Why I Built TDZW — The Dr. Z Way
TDZW is a platform of 35+ proprietary tools built on my exact process — the same process I use in my highest-level coaching programs — available to you 24 hours a day, 7 days a week, for a fraction of what that coaching costs.
This is guided, sequential, private coaching that customizes to your answers, your credential, your specialty, your state, and your career stage — every single time you use it.
Here is what you get instant access to:
Lead Generation Tools
Find your niche, identify your ideal patient, write your ads and emails, build your entire campaign and funnel
Sales and Offer Tools
Create your signature system, map your transformation, write your consult call script, package your services so people actually say yes
Backend and Admin Tools
Write your office policies, build your SOPs, get your legal structure right for your license and your state
Clinical Care Tools
Thyroid patterns, GI microbiome, glucose, sleep, anti-candida/SIBO/H. pylori, upper digestion, hydration and electrolytes — and more being added continuously
Leadership and Management Tools
Find your why, write your mission vision and values, hire right, understand your numbers, prepare for coaching sessions so you never waste one again
The Branding Tool
Alone worth $40,000 in professional branding work, built into a tool that creates it for you
The Legal Tool
Tells you exactly what you can do, who you can see, what you can call yourself, whether you can do telemedicine, work across state lines, and what kind of entity and tax structure you need
"Not actual legal advice but can set you up for having the right questions to ask when you do speak with your lawyer."
SOPs & Compliance Tools
Build solid policies, structures, and systems to support your practice to run smoothly and efficiently — and with clinical compliance
New tools added continuously
Including the BHRT decision tool coming soon
This is for:
Any practitioner at any career stage — MD, DO, ND, NP, DC, PhD, PA, health coach, or any other credential — who needs real guided support and wants to stop figuring it out alone.
This is not for:
Anyone already in the Dr. Z Mentorship. You get this free. Do not pay for it twice.
$998/month — cancel anytime before your next billing date $9,980/year — two months free, best value
Already in the mentorship? This tool is yours for free. Curious about The Mentorship?
Click here to talk to our team.
What This Looks Like at 11pm When You Finally Sit Down to Work
Webinar Tool
You stop staring at a blank Google Doc and walk away with a complete, conversion-ready webinar — the kind that books 30 to 50 consults for every 100 people who attend.
Branding Tool
You stop paying agencies $40,000 to tell you who you are. In one session the tool gives you your brand voice, your positioning, and your messaging — built around your character code.
Legal Tool
You stop lying awake wondering if you're doing something wrong. You know exactly what your license allows, what your state permits, and what you need to protect yourself — before you talk to an attorney.
"Not actual legal advice but can set you up for having the right questions to ask when you do speak with your lawyer."
Office Policies Tool
You stop guessing which policies you need. All 40 critical ones get covered — the ones that protect your license, limit your liability, and keep you out of situations you didn't know you were walking into.
Call Script Tool
You stop going blank at the end of a consult. You have a script that's been built around your offer, your transformation, and your ideal patient — and you actually close.
Clinical Decision Tools
You stop second-guessing complex cases alone at night. Thyroid patterns, GI, glucose, sleep, candida, SIBO — you work through the case with a tool that knows what questions to ask.
Coaching Session Prep Tool
You stop wasting coaching sessions not knowing what to say. You show up organized, clear, and ready — and you walk out with answers instead of more questions.
Mission Vision and Values Tool
You stop dismissing it as corporate fluff. You realize banks, partners, and team members actually need this — and now you have one that means something.
Campaign and Funnel Tool
You stop paying a marketing agency to build something you don't understand. You build your own funnel, in your own voice, mapped to your actual offer.
Signature System Tool
You stop describing what you do differently to every new patient. You have a named, structured system that tells people exactly what they get and why it works.
Practitioners Are Using This at All Hours — and Here's What's Happening
These results came in before we had even finished adding all the tools. Before the full platform was complete. Here is what practitioners are already saying.
"Dr Z has such a generous heart and is a wealth of knowledge. She has designed a program that is almost fail proof. The vast knowledge in the areas of business, health, and human need is encompassed in her expertise. She is the one stop shop for HEALERS!"
FT
"I appreciate the community at FMA. Having the live community support of clinicians is invaluable! I am grateful I found FMA! Great mentorship, bouncing ideas off of one another in a live class, multiple live classes to choose from. Also recordings and a wealth of courses of your choosing. An amazing program to have for a new practitioner going out on their own. Thank you!!!"
AM
"You can go from zero to 100 from being clueless about Functional Medicine to an almost immediate driving force in your practice community. Dr. Zachary and her professional, personalized crew have every aspect covered. They continue to "hold my hand" every step of my way!"
EL
"FMA is invaluable no matter what stage you're at in your practice—beginner or advanced. The support is truly exceptional. Dr. Z and the FMA team genuinely care about your success, and it shows in every part of the program. The clinical training is top-notch, and the classes, case-based learning, and personalized guidance make the content easy to apply right away. The supportive community and one-on-one help were exactly what I needed. I highly recommend this program to any practitioner looking to grow with confidence, clarity, and purpose. Truly priceless!"
RE
"The lab & case review classes are phenomenal, engaging, and helpful. I greatly appreciate this resource. Thank you ladies for your expertise."
DB
Already in the mentorship? This tool is yours for free. Curious about The Mentorship?
Click here to talk to our team.
I Am So Confident in This That I Am Putting Six Months on the Line
Here is my commitment to you:
Use TDZW for 6 months. Engage with the tools. Show up and do the work. If after 6 months you are not satisfied and not seeing real benefits in your practice — contact our team and I will give you the next 6 months of access completely free, plus three of our masterclasses at no charge.
I am not offering you a refund and walking away. I am doubling down. Because I know what this tool does when practitioners actually use it — and I am confident enough in that to bet six more months on it.
Think about what staying where you are is actually costing you right now.
Every month without a clear marketing system is another month of inconsistent patient flow. Every month without the right legal structure is another month of unnecessary risk. Every month spent second-guessing clinical cases alone is another month of imposter syndrome you don't have to live with. Every month you spend staring at a blank screen trying to write copy, build a webinar, or create a signature system from scratch is a month someone else is doing it faster and getting further ahead.
One new patient at $5,000 is a 5x return on a full month of access. One webinar using our tool that books even 10 consults changes your entire quarter.
The math is not complicated. The only question is whether you are ready to stop figuring it out alone.
Already in the mentorship? This tool is yours for free. Curious about The Mentorship? Click here to talk to our team.
Let's Talk About What You're Already Thinking
“Almost a thousand dollars a month is a lot of money.”
It is. Until you do the math. One patient at $5,000 is a 5x return on a full month. One webinar built with our tool that books 10 consults changes your quarter. One legal mistake avoided saves you potentially tens of thousands of dollars and your license. And if you are comparing this to an hour with me — that costs $5,000. One hour. This gives you 35+ tools, unlimited use, available every single day, for less than a fifth of that per month. The question is not whether this is expensive. The question is what it is costing you to not have it.
“How is this different from just using AI?”
This is not regular AI. I want to be clear about that. AI hallucinates. AI gives you generic output that sounds right until it doesn't. AI cannot walk you through a process in the right sequence, building on your specific answers, to get to your specific result. That is what this does. The sequencing of questions inside these tools is proprietary — it is the same order I use when I coach practitioners one on one, and it has never been possible to replicate in a tool until now. If you could get these results from ChatGPT you would already have them.
“I want to wait and see a bit more before I commit.”
This is our intro price. It is going up — we are looking at potentially doubling or tripling it as the platform grows. Every day you wait is a day your business is not being built. And here is the thing most practitioners do not want to hear: everything takes longer than you think it will. The practitioners who are six months ahead of you right now started six months ago. The best time to start was yesterday. The second best time is today.
“I'm not sure this works for my specific situation.”
The tool customizes automatically to your answers. Your credential. Your specialty. Your state. Your license type. Your career stage. Whether you are brand new or have been practicing for twenty years. It is not giving you the same stale output it gives everyone else. It is built to meet you exactly where you are — and our proprietary character code system means your branding, marketing, and messaging output is specific to you, not a generic template.
“I'm already overwhelmed. I don't have time to learn a new tool.”
It is a conversation. You answer questions and it guides you through the process. You can even talk into it if typing feels like too much. There is no learning curve. No complicated setup. No manual to read. You show up and it meets you there. Most practitioners are through their first tool in under an hour — and they come back the next day to do another one.
“I've tried courses and tools before and they gave me generic answers and left me alone.”
Yes. Because those tools were built to deliver information. This was built to deliver results. There is a difference between handing someone a recipe and cooking the meal with them. Every tool in TDZW walks you through the process the same way I would — step by step, question by question, building on what you just told it, until you have something you can actually use. Not information. An output. That is a different thing entirely.
If someone asks you why you signed up, here is exactly what you can tell them:
“It is $998 a month — and it gives me access to 35 tools built by Dr. Z that normally only come with her high-end coaching programs. It is available any time I need it, it customizes to my exact situation, and it has already helped practitioners book 30 to 50 percent of their webinar attendees as consults. It is not AI — it is her actual process in a tool. And if I don't see real benefits in six months she gives me the next six months free plus three masterclasses. I'd be leaving money on the table not trying it.”
Frequently Asked Questions
Is this really different from just using ChatGPT or another AI tool?
Yes — completely. TDZW is not an AI tool. It is a proprietary platform built on Dr. Z's exact coaching process, knowledge bases, and character code system. AI gives you generic output based on what you ask. TDZW controls both what you are asked and how your answers are used — in a specific sequence that has been refined over 30 years of real practice-building coaching. The output you get is specific to you, your credential, your specialty, and your situation. That is not something any AI tool can replicate.
How quickly can I get started after I sign up?
Immediately. Once you complete payment you land on the homepage with the full RX5 framework and all five pillars ready to use. Most practitioners are inside their first tool within minutes of signing up. If you run into anything, hit the support button and a real team member will help you get sorted.
What if I want to cancel?
Cancel anytime before your next billing date and you will not be charged again. No cancellation fees. No phone calls required. Go into your account settings, cancel, and you are done. If you are on the annual plan and need to cancel, contact our support team and we will take care of you.
This Is Your Unfair Advantage
If you are a practitioner — any credential, any career stage, anywhere in the country — and you are tired of figuring it out alone, tired of getting generic output from AI tools that don't know your situation, tired of watching other practitioners move faster while you stay stuck:
This is what changes that.
Thirty years of practice-building wisdom. Thirty-five tools that produce real outputs in real time. Available at 3am, between patients, on a Sunday night when the overwhelm hits and you just need someone to walk you through it. Private. Unlimited. Customized to you every single time.
You do not need another course that gives you information and leaves you alone. You do not need to spend $5,000 for one hour of access to this thinking. You need a tool that meets you where you are, walks you through the process, and hands you something you can actually use — tonight, tomorrow, and every time you need it after that.
The intro price is not going to last. The practitioners who get in now get the longest run at the lowest price on a platform that is only going to grow.
The only question left is whether you are ready to stop guessing.
$998/month or $9,980/year — two months free. Cancel anytime.
Already in the Dr. Z Mentorship? This tool is free for you. Curious about The Mentorship?
Click here to talk to one of our team members and get access.
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